generation y, international e·business hub, est. 2000

Digital Transformation Agency

We make digital work

So it generates results, not just clicks. For 26 years, Generation Y has connected technology, strategy and intelligence into digital ecosystems that scale, for brands across 24 countries.

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Google Premier Partner 2023 Superbrands Worldwide 2024 e-volution Agency of the Decade 200+ Awards & Certifications

They trusted us

From startups to enterprise-level giants, 2500+ projects delivered.

Acropolis Museum Jumbo Intersport Hotel Grande Bretagne Athenian Brewery Philip Morris International Alumil Saracakis Group

Kyknos Globalsat Eltrak Box Pharmacy Pets & Friends Flisvos Marina Delphi Economic Forum Technomat

more than just digital

Who we are

More than just digital.

Founded in 2000, Generation Y has become a leader in Digital Transformation for SE Europe, connecting technology, data and intelligence so organizations can thrive in an AI-driven economy.

26Years of expertise

24Countries served

72People, one team

2500+Projects delivered

Mission

Empowering progress through innovation and integrity.

Vision

Becoming a global benchmark for quality and service excellence.

More about us

What we offer

AI
Solutions

We turn AI from promise into performance, embedding intelligence, automation and data into the systems your business runs on day to day.

Explore AI Solutions

i. AI & Data Integration Intelligence layers connected to the systems you already run, so data finally works as one. ii. Intelligent Automation Repetitive work, knowledge bottlenecks and slow decisions, engineered away where it matters most. iii. Digital Ecosystem Architecture Platforms, data and AI designed as one coherent, scalable ecosystem. iv. AI-Driven Decision Making Data and intelligence layers that turn raw information into faster, sharper decisions.

What we offer

Software
Engineering

We design and build digital ecosystems that empower businesses to scale, from elegant corporate websites to enterprise-level eCommerce and custom-built applications.

Explore Software Engineering

i. Corporate Websites Brand-true websites engineered for performance, scalability and SEO-friendliness. ii. eCommerce Solutions Experiences that convert, on our proprietary Generation Next® platform or open-source stacks. iii. B2B eCommerce Solutions Custom commerce ecosystems for complex, high-volume business transactions. iv. Apps & Custom Solutions Bespoke tools, native & hybrid apps, and integrations that fit your existing ecosystem.

What we offer

Digital
Marketing

Creativity, data and technology combined into cohesive strategies that drive meaningful growth, so your brand can scale, influence and thrive in the digital era.

We maximize ROI through data-driven campaigns across all major channels: Google, Meta, TikTok and LinkedIn Ads.

Conversion-focused funnels & remarketing. Real-time dashboards, reporting and optimization. End-to-end: from brand development and content to performance, SEO and corporate communications.

Explore Digital Marketing

i. Branding Identity, voice and positioning that define who you are, and set you apart. ii. Social Media Marketing Content and community management that turn followers into a loyal, engaged audience. iii. Performance Marketing Conversion-focused funnels & remarketing across Google, Meta, TikTok and LinkedIn Ads. iv. Search Engine Optimization Technical and content SEO that earns durable rankings and a steady flow of qualified organic traffic.

Success stories

Results our clients
can measure.

Trusted by global leaders and disruptors across multiple industries, and measured the only way that matters: results.

Custom Software Development

Alumil

MyAlumil, a custom-built B2B software ecosystem with an intelligent order engine for made-to-order aluminium across nine markets.

9Markets

+150%Users

+30%Orders

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E-commerce B2B

Globalsat Romania

A custom B2B commerce ecosystem supporting order management across Vodafone’s retail network in Romania for a broad portfolio of leading technology brands.

240+Vodafone stores served

24/7Availability

1500+Tickets handled

View the case study

Retail Digital Transformation

Jumbo Kid Zone

A custom multi-country retail software infrastructure for Jumbo KID Zone across four Balkan markets, run as one consistent retail operating model.

E-Commerce & Digital Marketing Strategy